Stop building lists. Start building pipeline.

Prospector helps you turn buyer signals into prioritized action on the right in-market people faster. It ranks high-fit personas with person-level buyer intelligence, then pushes those prospects into outbound motions in one workflow.

You search the product tab with ICP and persona filters to prioritize the best-fit contacts and companies to work next. You open an organization profile to multi-thread stakeholders at that account. You add ideal personas through workflows when accounts meet fit or intent criteria, and Prospector enriches and routes them to CRM, segments, or sequences.

Prospector is different from a traditional contact database because it leverages AI to turn directory data into prioritized, person-level buyer intelligence, identity resolution, and activation. You filter by fit and buying context and see CRM presence and enrichment status up front. You multi-thread accounts with full stakeholder context and push prospects into outbound plays from the same system instead of exporting static lists.

Prospector replaces multi-tool list assembly with one prospecting workflow, so you don't have to stitch tools together. You combine directory search, prioritization with buyer intelligence, Person360™ enrichment, and workflow-based activation. You spend less time hopping between Sales Navigator, enrichment vendors, and CRM to assemble one workable list.

Yes. Prospector supports both fit-first and intent-first prospecting, so you don't have to choose one motion. For fit-first, you define ICP and persona criteria, prioritize matching companies and contacts, then layer on buying context such as job changes and hiring. For intent-first, you start from in-market accounts and uncover buyers before they're in CRM.

Prospector helps SDR and sales leaders keep prospecting consistent by standardizing which people the team prioritizes for pipeline next. Shared ICP filters, stakeholder discovery, CRM-presence visibility, and workflow automation reduce one-off list building so the same prioritization play runs across the team.

After you add a contact from Prospector, we create or update the person and account profile. Enrichment fills in details such as verified emails and job data, and relevant buyer intelligence continues to attach over time. You can then filter by source, sync to CRM, enroll sequences, or let workflows carry the next step automatically.