Dark Funnel

Light up the dark funnel

Uncover contact-level data behind dark funnel activity with agentic signal capture. Take credit for dark social performance. Pass over leads reps actually want to work.

What results can I expect?

Apollo GraphQL

"Common Room gives us visibility into buyings signals to identify warm prospects and gain insights into accounts sales reps couldn’t see before."

  • Aisha Nins

    Aisha Nins

    GTM Program Manager

Read full story

What's wrong with the status quo?

  • Buying signal blindness

    Real buying intent on social, community, open source, and other dark funnel channels is missed.

  • Missed enrichment

    When signals are captured, the person and account behind the signal are unknown, making prioritization impossible.

  • Account-level intent

    ABM and intent tools only offer light intent signals at the account-level that reps can’t convert.

What's the secret sauce?

Real intent. Real prospects. Real results.

  • Never miss a signal with agentic dark funnel capture

    With our RoomieAI™ Capture agent, dozens of out-of-the-box signals, and 50+ native dark funnel integrations, you can rest assured that no signal will get missed again.

  • Uncover the prospect behind the dark funnel activity

    Uncover the person behind the dark funnel activity with AI-enhanced matching that traces identity from many unique identifiers. Fill in the blanks needed for prioritization with waterfall enrichment that automatically enriches hundreds of attributes—no PhD required.

  • Add a new source of qualified leads to the mix

    Score and send leads to your marketing automation platform or CRM with easy-to-setup integrations and simple, powerful workflows to automatically sync leads to campaigns.

  • Keep tabs on dark funnel activity

    With native integrations to Slack, LinkedIn, X/Twitter, GitHub, and dozens of other dark social channels, you can keep a pulse on user actions and sentiment from one command center.

  • Scoring that combines dark funnel signals and fit

    Build a more accurate scoring model by incorporating hundreds of buying signals at every stage of the funnel. Customize scoring models across accounts and contacts based on fit or behavior.

I'm in! Where do I start?

See Common Room in action or start for free.